Six Priority Areas for Sustainability

Identification Process for the Six Priority Areas for Sustainability

Previously, the SUBARU Group had promoted initiatives in the Six Priority Areas for CSR: People-oriented Car Culture, Resonance and Coexistence, Peace of Mind, Diversity, Environment, and Compliance.
To select the priority areas, the SUBARU Group first identified 41 priority topics for which social needs were high and then conducted a questionnaire among experts and investors in North America and Japan. The responses and opinions we received were used in an assessment and exploration of these areas from two perspectives: areas in which we can engage the community by leveraging our business strengths, and areas related to the demands of society. As a result, the SUBARU Group selected People-oriented Car Culture, Resonance and Coexistence, Peace of Mind, and Diversity as the four areas where SUBARU could engage our communities by leveraging our business strengths, and Peace of Mind, Diversity, Environment, and Compliance as the four areas where the SUBARU Group could work to meet the demands of society.

Now, we have evolved these Six Priority Areas for CSR into the Six Priority Areas for Sustainability in response to the changing social environment and shifting mindsets toward sustainability. To contribute to the sustainability of the SUBARU Group and society, we will go beyond CSR perspectives to further leverage SUBARU's values and strengths. This evolution also updates our People-oriented Car Culture to a People-oriented Mobility Culture, while Diversity is updated to Diversity, Equity & Inclusion (DE&I). In our People-oriented Mobility Culture, we aim to become a company whose presence and appeal differentiate from its competitors by expressing the diversity of products as the SUBARU Group, including the aerospace business. Also, we will provide a means of transportation based on SUBARU’s DNA in response to the changing times. In terms of Diversity, Equity & Inclusion (DE&I), we will develop our organization to maximize the diverse individuality of our workforce and create comfortable workplace environments. These efforts to create an environment of equity where everyone can access fair opportunities will lead to innovation, allowing diverse individuals to collaborate to create SUBARU’s unique sustainable value.
Currently, we are deepening discussions within the Company to enhance our efforts and management, aiming to create further social and economic value through a more appropriate approach that incorporates a long-term perspective.

The SUBARU Group will share its commitment to sustainability with all employees in the Group and globally based on the SUBARU Global Sustainability Policy. We will pursue value creation for “delivering happiness to all” through initiatives based on the Six Priority Areas for Sustainability.

Reflecting the SUBARU Group’s Six Priority Areas for Sustainability in Management