Strong Demand for the "SUBARU XV HYBRID" in Japan
- Orders Surpass Monthly Sales Target Tenfold in First Two Weeks -
Tokyo, July 10, 2013 - Fuji Heavy Industries Ltd. (FHI), the maker of Subaru automobiles, today announced that the orders for the "Subaru XV Hybrid" in Japan have reached 5,580 units as of July 7 in just two weeks after its launch on June 24. This breaks the monthly sales target of 550 units by more than ten times.
Breakdown of the orders:
1. Trim
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2. EyeSight
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3. Exterior Color
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4. Percentage of customer's age
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The Subaru XV Hybrid offers the brand's distinctive, enjoyable driving experience. The orders for the hybrid version during the two-week period account for 70% of the total sales of the Subaru XV series.
Customer reviews on the Subaru XV Hybrid include:
- Fun to drive with responsive power and agile handling
- Feels secure with the stability delivered by Symmetrical AWD (All-Wheel drive)
- Quality feel